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Use content research tools find out when your client is ready to buy

Posted on January 29, 2025

When you’re trying to get the most impact from your marketing, it’s a waste of time to just write content and hope it sticks.

Why now is not the best time to invest in an SEO tool

Posted on January 22, 2025

When Google’s latest iteration of its Helpful Content Update (HCU) algorithm took effect in September 2023, it devastated niche website publishers who relied on long tail searches to get traffic.

A simple framework for an effective content marketing tech stack

Posted on January 15, 2025

The goal of software planning isn’t to have more tools — it’s to have the right tools. Being strategic in your software purchases will also save money and reduce overwhelm and complexity in your business.

Welcome to 2025 and Why I use Kit for my newsletter

Posted on January 8, 2025

Welcome to 2025! My goal in 2025 is to bring you news, tips, and trends in marketing software to help you promote your business effectively.

Ending 2024 with a lot of reflection (and clichés)

Posted on December 17, 2024

Ending 2024 with a lot of reflection (and clichés) Are you tired of clichés about the end of the year?

Reflecting on 2024: What Did You Achieve?

Posted on December 11, 2024

How to prioritize your marketing tasks

Are you Struggling to Turn Big Projects into Bite-Sized Tasks?

Posted on December 4, 2024

Most solopreneurs have only an hour a day to work on marketing. When you’re juggling multiple tasks with just a few hours to spare each week, it’s easy to feel stuck.

6 Questions to Ask Before You Buy Software on Black Friday or Cyber Monday

Posted on November 27, 2024

If you’re anywhere on the Internet, or subscribed to any retail or digital store, you’ve already been swamped with Black Friday or Cyber Monday deals.

How does WordPress and WPEngine’s (mega serious!!) beef affect your business website?

Posted on November 20, 2024

Most of us only have a basic knowledge of the software that powers our websites. As this beef shows, ignorance is no longer an option. What we don’t know can really hurt our businesses.

How does Canva’s 300% price increase affect you?

Posted on November 19, 2024

Earlier this year, Canva increased the subscription price of Canva Teams by 300%. If you use Canva Teams, the price will increase to $500 from $199 per year.

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