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Reflecting on 2024: What Did You Achieve?

Posted on December 11, 2024

Challenge: How to Prioritize Your Marketing Tasks in 2025

As we wind down the year, the questions we’ll ask the most are, “What milestones did I reach and what challenges did I overcome in 2024?”

We all need a plan to achieve our goals. Unfortunately, one of our challenges as entrepreneurs is finding enough time to get everything done.

Hence, task prioritization, or identifying your most important work.

For those DIYing their marketing, important work includes:

  • Acquiring clients and customers
  • Building an audience
  • Setting up marketing channels such as your website, SEO, email, social media
  • Analyzing your metrics
  • Creating content for your website, email and social media
  • Networking with potential clients in person and online
  • Creating sales funnels so that prospects are guided to a purchase.

Solution: 10 techniques to prioritize your tasks

​Click here to explore 10 different tactics to prioritize your tasks. (From Zapier)

Techniques include the Priority Matrix, which helps you identify tasks that are important, not urgent, versus those which are urgent not important.

There’s also the ABCDE method, which identifies A tasks to E tasks; tasks you must do, or tasks you should eliminate.

Solution: Tools to help you prioritize your tasks

You can:

  • Set up a dashboard in Notion to track overarching goals and break them into daily tasks.
    ​
  • Use a board or task list in Trello or Asana to prioritize daily goals.
    ​
  • Use Todoist to quickly organize and prioritize tasks you should focus on.

However, when you’re short on time for marketing, mastering task management tools can be a challenge.

Here’s my recommendation for entrepreneurs who are short on time:

  • Use Trello if: You’re a visual thinker and want a simple way to track progress across multiple projects.
    ​
  • Use Todoist if: You want to focus purely on task completion with minimal setup.
    ​
  • Use Notion if: You want an all-in-one tool to manage tasks, track goals, and organize ideas, and you’re willing to spend extra time setting it up.

You can set up an account for free at: Todoist.com.

​

Click here to download
Software ROI Guide’s One Hour Todoist Set-up Guide

Solution: Todoist tutorial

This 8 minute video from Speak About Digital gives beginners a quick way to get started on Todoist.

video preview​

Take stock of your accomplishments (big or small)!

Here’s to celebrating your wins and planning for even more success in 2025.

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